Toronto · Open to SEO opportunities

Mariia Hladyschuk

SEO & Digital Marketing Specialist

I combine technical SEO, search intent and content strategy to uncover practical growth opportunities.

With a background in Media & Communications and marketing coordination, I turn complex findings into clear recommendations that teams can understand and act on.

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Technical SEOContent strategyAnalytics
What I do

Search strategy with business context.

Structured analysis, clear presentation and thoughtful prioritization—built for agency collaboration.

01 / 04

Technical SEO

Crawlability, indexing, redirects, Core Web Vitals and structured data.

02 / 04

Keyword strategy

Intent, clustering, opportunity analysis and page mapping.

03 / 04

Content strategy

Customer journeys, topical coverage and internal-link planning.

04 / 04

Reporting

GA4, Search Console and concise insights for stakeholders.

Personal brand

Curious enough to dig in. Clear enough to make it useful.

I bring a communications mindset to search—looking beyond the metric to understand the person, the business question and the clearest next move.

See relevant experience
Toronto, CanadaSEO × Communications
01

Curious

Ask the question behind the question.

02

Clear

Translate complexity without losing meaning.

03

Thoughtful

Balance search, business and human needs.

04

Organized

Make priorities and ownership visible.

Selected work

Six case studies. One clear process.

Each project explains the challenge, reasoning, recommendations and expected business value.

Wrap District SEO Audit
Technical SEO Audit01 / 06
Window Experts Keyword Research
Keyword Strategy02 / 06
On-Page Optimization
On-Page SEO03 / 06
Content Strategy
Content Planning04 / 06
Local SEO Plan
Local Visibility05 / 06
SEO Reporting Dashboard
Performance Reporting06 / 06
Professional background

Relevant Experience

Marketing coordination, reporting and client communication experience that supports thoughtful, organized SEO work.

View full resume
RideBuyers / Benchmark Automotive · Vaughan, ON

Customer Service & Marketing Coordinator

  • Coordinate marketing requests, campaign execution and customer communications across multiple business priorities.
  • Track campaign performance, customer engagement and operational metrics to identify improvement opportunities.
  • Develop brand-aligned marketing content, creative assets and communications for promotional initiatives.
  • Manage timelines, documentation and concurrent deliverables with leadership, sales and creative stakeholders.
Campaign reporting Content production Cross-functional coordination
Wrap District · Independent educational analysis

Technical & Local SEO Audit Project

  • Conducted an independent SEO audit of an automotive service website using publicly available site information.
  • Reviewed crawlability signals, metadata, headings, status codes and contextual internal-linking opportunities.
  • Assessed Core Web Vitals, image delivery and LocalBusiness structured-data opportunities.
  • Prioritized recommendations by impact and effort, translating technical findings into a clear action roadmap.
Technical SEO Screaming Frog Local SEO
View case study
Window Experts · Toronto, ON

Marketing & Client Communications Coordinator

  • Coordinated digital marketing campaigns, client communications and creative production activities.
  • Supported marketing project planning, scheduling and execution across multiple channels.
  • Prepared reports, presentations and communication materials that made project updates clear for stakeholders.
  • Monitored campaign performance and customer engagement metrics to support continuous improvement.
Digital campaigns Performance insights Client communication
SEO workflow

From question to next action.

A repeatable process keeps the work organized while leaving room for investigation.

Discovery
Audit
Research
Optimize
Report
Capabilities & toolkit

Skills & Technologies

The SEO capabilities I apply—and the platforms I use to investigate, prioritize and explain opportunities.

SEO capabilities

How I approach search challenges

Technical SEO

Crawlability, indexation, redirects, canonicals and site health.

Keyword Research

Search intent, clustering, opportunity sizing and page mapping.

On-Page SEO

Metadata, headings, internal links, images and content relevance.

Local SEO

Google Business Profile, local pages, reviews and citation consistency.

Content Strategy

Topic clusters, editorial planning and customer-journey alignment.

Analytics & Reporting

KPIs, landing-page performance and concise, actionable insights.

Competitor Research

Keyword gaps, SERP patterns, content opportunities and benchmarks.

Web Fundamentals

WordPress, Webflow, semantic HTML, CSS and performance basics.

Tools & platforms

Hands-on use and foundational familiarity
See tools in context
Google Analytics 4
Search Console
Keyword Planner
Screaming Frog
Ahrefs
Semrush
PageSpeed Insights
Looker Studio
WordPress
Webflow

Have an opportunity in SEO or digital marketing?

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